One of the major challenges facing the premium chocolate industry is the practice of ‘greenwashing’ where consumers are deceived by meaningless icons and false claims on labels purporting that the brand is committed to a responsible and transparent supply...
Special Edition: Natural & Clean label confectionery
“Generally, consumers are not really interested in the science. Just looking at the ingredients label, a shorter ingredient label deck resonates very much with consumers, and they attach it to a healthier product,” Lauretta-Lyn Katsriku, global platform...
CEO of Jambar Jennifer Maxwell knows a thing or two about launching energy bar brands, having been one of the co-founders of PowerBar, which started the category almost 40 years ago. As she looks to expand category newcomer Jambar’s footprint in 2023,...
For most bakery producers, the clean label concept involves making use of as few ingredients as possible that consumers recognise as wholesome and natural. But today, clean also means green, highlighting opportunities for ingredients and products that...
The owner of the Oreo and Ritz brands, among others, is taking another step in its strategy to enhance its snack portfolio with healthier fare by acquiring the remaining shares it does not already own in Hu Master Holdings.
